Using actual POS data, GfK tracks the number of smartphone sales, not shipments, that take place. For the second quarter of 2015, the actual number of units sold globally amounted to 302.1 million handsets, up from the 288.3 million purchased during the same quarter last year. That worked out to a 5% increase. In terms of dollar numbers, global sales rose 7% from $86 billion to $92.4 billion.
In North America during the three months ended in June, the number of smartphones sold rose 10% to 44.4 million. Pricing was strong as dollar sales during the same period increased 19% to $18.2 billion ...
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