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Thursday, February 21, 2013

Poll shows America’s youth think Microsoft is becoming ‘cool’ again

Poll shows America’s youth think Microsoft is becoming ‘cool’ again:
Microsoft Brand Perception Poll
Although Microsoft (MSFT) hasn't been considered "cool" since the heyday of Pogs and "The Macarena," a new Reuters/Ipsos poll shows that things may be changing.  As Reuters reports, the poll shows that roughly 50% of Americans between the ages of 18 and 29 think Microsoft is cooler than it was a year ago, a positive result for the company that mirrors a recent survey of American teenagers showing strong interest in the Surface tablet. Microsoft still has a ways to go before it's the "coolest" tech company around, however, as the poll also found that 70% of young Americans said that Google's (GOOG) Android operating system has gotten cooler over the last year, while 60% said that Apple (AAPL) had gotten cooler over the past year.

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