New Apple Watch has lowest ratio of hardware costs to retail price, IHS teardown reveals: The Apple Watch has the lowest hardware costs compared to retail price of any Apple phone IHS Technology has researched, according to a preliminary estimate by IHS. The teardown of the Apple Watch Sport by IHS estimates that the actual hardware costs are only about 24% of the manufacturer's suggested retail price (MSRP). Estimated hardware cost to MSRP ratios for other Apple products reviewed by IHS are in the range of 29-38%.
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