HTC's market share continues to drop; can this company be saved?

HTC's market share continues to drop; can this company be saved?:

HTC has a major problem on its hand. According to industry analysts, the manufacturer has seen its global smartphone market share shrink to less than 2%. That is down sharply from a peak of 10.7% seen in the second quarter of 2011. HTC itself estimated that it held a 2% share in 2013. The problem doesn't seem to be with its products. After all, many called the HTC One (M8) the best Android handset at the time it was released earlier this year.



What is the problem? 1.5 billion smartphones are expected to be sold next year, and apparently HTC isn't delivering what the people want. Or is that ...